Virtual Reality is the evolution of digital marketing.
Virtual reality has begun to play a huge part in the consumer market. Allowing consumers to “try on” a product before buying has worked in the past, but now there is an opportunity to have that experience from the comfort and convenience of their own homes. When combined with the ability to share on social media,this could result in free advertising for the business, and help with organic reach.
New advertising methods enhance older ones.
All the pieces come together to create the puzzle. Unless a particular piece of tech becomes obsolete, these methods will not. As long as people still write on paper, it will be acceptable to send letters. It may even become a luxury! Having a successful marketing campaign is like having a balanced meal. You will need a few ingredients to truly make the meal worth it.
Businesses need social media.
Investing in social media presence now is like having electricity. Nobody needs it to live, but it makes life a lot easier. The same could be said for social media. With apps adding buy functionalities daily, like WeChat, and Facebook Messenger, Attracting customers where they are — on their devices — is most important. Especially if a business is targeting a younger audience. However, everyone should not be everywhere on social media. Businesses should find one or two platforms that work best and focus on putting out incredible content and engaging with a targeted audience.